LG Display showcased its latest innovations at CES 2022 under the theme of “Display Your Universe”. LG Display highlighted cutting-edge technologies including ‘OLED.EX’, the next phase of OLED’s evolution; Transparent OLED solutions that break away from spatial limitations; ‘IPS Black’, its new high-end LCD technology for IT products; and new Gaming OLED displays.

LG Display’s new OLED TV display ‘OLED.EX’ will further improve picture quality to provide an upgraded viewing experience. The next-generation OLED.EX display implements deuterium and personalized algorithm-based ‘EX Technology’. Compared to conventional OLED displays, brightness is boosted by 30 percent while bezel width is reduced by 30 percent from 6mm to 4mm based on 65-inch OLED displays. This enhances the OLED panels’ overall picture quality and heightens the design’s premium aesthetic. The OLED.EX name is an acronym of ‘Evolution’ and ‘eXperience’, which represents the company’s drive to provide customers with new experiences through its ever-evolving OLED technology. Starting from the second quarter of 2022, LG Display will integrate its groundbreaking OLED.EX technology into every OLED TV display it produces.

LG Display also unveiled new Transparent OLED solutions developed to further bridge the gap between online and physical spaces. Leveraging the advantages of OLED’s self-emissive nature, the company’s Transparent OLED boasts high transparency enough to replace regular window glass as well as the ability to display graphic effects and information in excellent picture quality. In addition, considering that Transparent OLED displays flaunt a slim design and light weight, they can be widely utilized for various industries such as transportation and construction.

LG Display revealed its ‘Shopping Managing Showcase,’ a Transparent OLED display fitted inside a wooden display stand, designed to reinvent the ‘brick and mortar’ shopping experience. Ideal for luxurious department stores, the Shopping Managing Showcase can display eye-catching visual content on the screen that harmonizes with the products on display behind to better grab the attention of shoppers and elevate the ambience of the place.

Another example of how LG Display is upgrading the shopping experience is its newly upgraded ‘Show Window’. Originally having comprised a single Transparent OLED display, the Show Window now utilizes four 55-inch Transparent OLED displays, maximizing the advertising potential of window displays by delivering a more unique and informative shopping experience.

When it comes to the office, LG Display showcased its ‘Smart Window’ which is specially designed for the office of the future. By applying this Transparent OLED technology to conference room windows, the advanced Smart Window can help professional teams maximize their productivity by transforming a window into an expansive screen for video conferencing and presentations without compromising the open view of a normal glass window.

LG Display also showcased Transparent OLED for subway trains. Designed to replace existing subway train windows, the Transparent OLED displays provide useful information regarding subway schedules, weather, and news all the while giving passengers a clear view of the outside scenery. When fully applied in the transportation and mobility industry, the Transparent OLEDs are expected to provide augmented reality-like experiences such as displaying advertisements or relevant information regarding famous landmarks in real-time as the train is passing by.

LG Display also showcased Gaming OLED displays. Its Gaming OLED range flaunts a response time 10 times faster than conventional LCD counterparts without irritating ghosting effects. This allows the user to enjoy excellent image quality and an immersive gameplay. The company’s Gaming OLED also provides an even higher level of eye comfort for long gaming sessions without eye fatigue. LG Display will bring its 48-inch and 42-inch Gaming OLED displays to the market in 2022.

LG Display introduced ‘IPS Black’, a high-end and premium LCD technology for IT products. The IPS Black displays boast a black level 35 percent deeper than existing IPS products, which enables extreme clarity and precise color accuracy, essential for professions where success lies in the details. What’s more, the IPS Black significantly lowers the level of blue light and flaunts a nearly-borderless design on all sides of the display that heightens immersion and looks great anywhere.

PMA Research, the large screen display experts, tracks and analyzes monthly sell-through data for +32” flat panel displays sold through top distributors and pro AV dealers in North America. These reports provide timely insight on market trends and serve as a useful resource and navigation tool for all stakeholders in the flat panel display industry.